Understanding Your Data Privacy with Yahoo
Yahoo, a member of the broader Yahoo family of brands, is committed to respecting your privacy. We recognize the importance of transparency regarding how we utilize data collected through our websites and applications. This notice outlines our cookie practices and provides you with clear options to manage your privacy preferences.
How We Utilize Cookies on Our Platforms
When you engage with our sites and apps, we employ cookies for several essential functions. Primarily, these cookies facilitate the delivery of our services, ensuring seamless access and functionality. They also play a crucial role in user authentication, bolstering security measures and actively preventing spam and abusive activities. Furthermore, we leverage cookies to analyze user behavior and measure platform usage, allowing us to continually improve our offerings.
Customizing Your Cookie Preferences
You have control over how your data is handled. Selecting "Accept all" grants permission for Yahoo and our advertising partners – a network of 245 entities participating in the IAB Transparency & Consent Framework – to store and access information on your device. This includes utilizing cookies alongside precise geolocation data, technical identifiers, and browsing/search history for purposes such as analytics, personalized advertising and content delivery, advertising effectiveness measurement, and audience research and service development.
If you prefer to restrict these additional data uses, simply click "Reject all." For a more granular approach, choose "Manage privacy settings" to tailor your preferences. This allows you to specify which types of data collection you permit.
Managing and Revisiting Your Privacy Choices
Your consent is not static. You retain the right to modify or withdraw your permissions at any time. Convenient links, labeled "Privacy and Cookie settings" or "Privacy dashboard," are readily available on our sites and apps, enabling you to adjust your choices as needed. We encourage you to review our comprehensive Privacy Policy and Cookie Policy for a detailed understanding of our data practices.
